One of the main goals for logistics companies is to get resources to their destination at the right time and in the right condition. With a good asset tracking system, management can have visibility throughout every step of the process and ensure that their goals are met. Asset tracking can also be valuable as it can reduce the errors made when manually tracking assets.

Why do Logistics companies need an asset tracking system?Improve Productivity in Logistics with Asset Tracking

Here are some ways that an asset tracking system can improve logistics companies with their operations.


With supply chain visibility and advanced data analytics, asset tracking can allow increased efficiencies for staff as it relates to monitoring and receiving products. An ability to know the availability of complementary assets or forklifts will help the company as well.


Asset tracking systems can be relied on with their reports. With the added visibility given in real-time, companies can save valuable time when a problem arises. The same can be said for when shipments are being delayed or compromised. The data given by the asset tracker will allow companies to track down their shipments quickly.


Regarded as the biggest benefit of asset tracking hardware, minimizing asset loss of logistics companies is very important. This can reduce the money decrease that results from equipment or shipments being lost or stolen each year.

Benefits from Asset Tracking of Logistics


Asset tracking can identify when a shipment has been delivered and gives companies peace of mind.


The system can send out alerts when a delay has occurred regarding the shipment, as well as if a material leaves a designated zone or reaches one. This can help when there is a need to notify the receiver of a shipment as well.


Asset tracking devices can identify the changes needed to be made to ensure that shipments are arriving on time and in the right conditioning.



Increase Your ROI by Investing in AirFinder Everywhere

  • Loss Prevention. Reduce the amount of loss that occurs during the supply chain process
  • Location Coverage. AirFinder Everywhere uses a combination of GPS, Cellular, and WiFi to determine location everywhere
  • Security Alerts. Know when a delay in shipment
    has occurred so the problem
    can be addressed immediately.


Logistics Tracking Areas for Improvement


The transportation use case is not to be confused with fleet management. Most modern trucks come with GPS plugged in. Managers are more interested in the location of the assets inside of a truck. When it comes to tracking assets that are on the move, it is crucial to get real-time updates. 


Your company may find greater benefit in tracking a rack/pallet containing multiple assets instead of individually. That is one way to get a greater ROI if with a real-time location system.


Equipment rental is one of the biggest use cases for the logistics industry. Companies that rent large, high-value equipment want to know what is available. In addition, once a piece of equipment is being rented, companies need some sort of security system to make sure their assets are returned.


As with any industry, equipment breaks down. It needs constant repair. Adding a system that can track your assets and warn you of any malfunctions is not only a time-saver but a money saver.

Closing Thoughts on Logistics Tracking and Monitoring

The logistics industry is very broad. There are many different types of industries and companies that fall under the umbrella of logistics. If you would like more information on how Link Labs can help, book a demo today.

Logistics companies can greatly improve processes when investing in an asset tracking and monitoring system.

Michael Jenkins

Written by Michael Jenkins

Michael is Vice President of Business Development at Link Labs with overall responsibility for our relationships with Carrier Partners. With 20+ years of sales leadership experience, Michael is an innovative and results oriented executive with a proven track record in developing and championing creative solutions to meet business objectives while increasing revenues and profits. In his previous role at AT&T, Michael led a highly experienced team of engineering, sales and consulting professionals that worked with AT&T’s largest global clients in the Retail, Restaurant & Hospitality Industry headquarterd in the mid-Atlantic and Southeast. Michael’s extensive background in developing enterprise IT solutions provides him with the expertise and experience to assist companies in transforming their business through the adoption of emerging technologies. Michael has a Bachelor’s degree in Biology and Chemistry as well as a Masters of Business Administration in Finance and Management Information Systems from the University of Georgia.

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