The future revolves around the concept of “easy.” In the future we all envision, everything is quicker, easier, and takes less effort on our parts. This is reflected in the technology solutions that are created and sold to enterprises; they provide a method for solving recurring problems in your industry with as much ease and efficiency as possible. This allows you and your workers to proceed with the tasks that really matter rather than lingering on how the technology is functioning.


Increase Your ROI by Investing in AirFinder Everywhere

  • Loss Prevention. Reduce the amount of loss that occurs during the supply chain process
  • Location Coverage. AirFinder Everywhere uses a combination of GPS, Cellular, and WiFi to determine location everywhere
  • Security Alerts. Know when a delay in shipment has occurred so the problem
    can be addressed immediately.


However, not every IoT solution produces the same amount of ease, especially if you consider the investing process. In fact, the process of identifying and implementing an appropriate asset tracking solution sometimes seems far too complicated to be worth it. This doesn’t have to be the case. There are solutions that are designed with ease of investing and implementation in mind, including our affordable AirFinder solution. Let’s take the time to break down why asset tracking is worth the effort and how Link Labs makes our solution as easy as possible for our customers.

Why You Need Asset Tracking

Deciding on an appropriate asset tracking solution for your company’s needs can be challenging. There’s so many factors to consider, including price points, system accuracy, system scalability, potential for future growth, and more. You’ll need to find a solution that addresses your pain points for your industry while staying within your company’s budget. Somehow, it can seem even more difficult because there’s so many options available. How do you know where to start?

In the face of all this uncertainty, it might be tempting to decide that the easiest way to invest in an asset tracker is to simply not invest at all and make do with the old ways. However, this approach ignores the fact that manufacturing and logistics industries as a whole are moving toward automation, and failing to implement IoT solutions in favor of manual tracking can make it difficult to compete with companies that are using enterprise asset tracking. It might seem like extra work, but the sooner you’re able to find and implement the right solution for your company, the better you’ll be able to excel in an increasingly competitive market. 

Some of the more direct benefits you can reap from investing in asset tracking include:

  • Real-time asset visibility. With asset tracking, you have the ability to identify where each tagged asset is at any given time. There’s no guesswork or manual input involved, simply live location readings from advanced location technologies.
  • Improved process efficiencies. Real-time location tracking opens the door to improve the efficiency of your daily processes. You can see where your processes stall, where they excel, and make adjustments accordingly to boost overall performance.
  • Data-driven analytics and decision-making. An asset tracking solution automatically creates data records for your operations that you can then analyze and use to make informed decisions about long-term improvements. It can also help you identify demand trends so you can plan ahead of time.
  • Accurate condition monitoring. Are the products you’re responsible for perishable? Asset tracking helps you monitor the condition of your sensitive cargo while in transit, giving you the tools you need to ensure each unit is in quality condition when it arrives at its destination.
  • Streamlined reporting and proof of compliance. Compliance records may be demanded of your company at any time. If you can’t provide these records, you can’t prove compliance and may incur fees and other penalties. Asset tracking ensures that you have these records available at your fingertips.
  • Improved customer service. When you know where your shipments are and what condition they’re in, so do your customers. Asset tracking allows you to be transparent about challenges and delays in order to build a relationship of trust with your customers.

What Makes Investing in AirFinder So Easy

There are any number of factors that can make investing in an asset tracking solution either far more easy or far more difficult. At the end of the day, a system that is simply easy to use is not necessarily going to be the one that’s easiest to invest in. While ease of use will always be an important factor, there are others to consider, such as price point, use cases and scalability, customer support, and so much more. Luckily, Link Labs takes all these considerations into mind with our AirFinder IoT solutions to create a solution that is truly the easiest to invest in from every conceivable angle.

Affordable Price Point

One of the primary reasons that investing in AirFinder is so easy is that our asset tracking solution has the all-around lowest price point among similar solutions. This includes not just infrastructure components, but also installation, support, and the necessitated software. Our priority is offering a solution that works for your needs without breaking the bank. That way, there’s less need to worry about whether you can afford the solution. Our system operates partially off of a selection of off-the-shelf, mass-produced BLE tags, which allows you to choose both what you need and what you can afford. By virtue of being mass produced, you’ll likely find that more of our tag options are in your price range than initially anticipated. We also work with you to understand your company’s budget and are upfront about the charges that you can expect.

Easy Installation

AirFinder is not only easy to afford, but also easy to set up. Installation is so simple that you can do it on your own in a matter of minutes. For a trucking or logistics use case, all you need to do is affix the interior of your trailer with one of our SuperTags and power it on. Next, you tag the other assets that you want to track – cargo, pallets, tools, equipment, or whatever else – with the BLE tags that you chose for your use case. Once all the tags are on, you’re done! Location and condition data will be reported back to the AirFinder UI or an integrated interface of your choice. We even provide brackets and other methods of attachment depending on what works best for your assets and use case.

Low Effort Maintenance

Not only is AirFinder incredibly easy to install, but it is also incredibly easy to maintain and keep running. Once your tags are on, you can simply keep them on and restrict their tracking and reporting features from the UI to prolong battery life. Even without taking these measures, many of our tags can last anywhere from five to seven years without needing a replacement. This also means that you don’t have to worry about removing tags and finding the correct batteries very often, helping you save money and labor. Furthermore, you should never be caught off guard when a battery’s power does run out. The AirFinder UI provides battery status and alerting options so you know when it’s time without having to check manually, and it will tell you exactly which tag needs its battery changed.

Massive Use Case Extensibility

AirFinder is the easiest tracking solution to use when you’re looking to address multiple use cases at the same time, either right now or sometime in the future. Our asset tracker supports a wide range of use cases by utilizing the same core tags and infrastructure components. Whether you’re looking for general location visibility, cold chain monitoring, returnable pallet tracking, equipment tracking, custody monitoring, loss and theft prevention, proof of compliance, or another use case, the AirFinder Everywhere asset tracking system can account for your unique combination of use cases without requiring specialized equipment. Instead, it all operates with the same devices, same infrastructure, and same UI. This saves you from the needless complexity of combining multiple solutions to gain the functionality that you need. Instead, you can get it all in one place. You can even expand your system to include indoor tracking for any warehouse and manufacturing facilities that your company might also have.

Scalable Infrastructure

AirFinder does not just afford you the ability to choose what you need for the use cases you need now; it’s also an easily-scalable system that can grow to accommodate greater capacities or additional use cases as your business evolves. There’s no need to worry about creating and budgeting for a setup that can encompass everything during your original installation. Instead, you can rest assured that when you’re ready to expand your use, the system that you’re already using will be able to accommodate those changes with ease. Within a logistics or trucking use case, usually all this means is adding additional tags for additional assets or investing in tags that can provide certain kinds of condition monitoring. It doesn’t change your original iteration at all, just makes it more robust with minimal effort.

Visually-Oriented Data and Reporting Features

One of the most challenging aspects of using and taking advantage of asset tracking technology is reading and interpreting the data that it gathers. Just because you know the data is being gathered and know where to access it does not mean you necessarily know how to read and apply it with ease. We understand the complexity of interpreting data, and our AirFinder UI is designed accordingly to make this function as easy and readable as possible. Our UI presents your data as an array of charts, graphs, and tables that makes their significance clear at a glance. Furthermore, our reporting features allow you to present and utilize this data with ease. Either way, you don’t need to worry about figuring out this information on your own; it’s properly compiled and presented on your behalf.

Telematics System Integration Capabilities

Our AirFinder Everywhere solution for logistics also prioritizes ease through its capabilities for telematics systems integration. If you work within the realm of logistics, chances are that you are required to use telematics systems in a portion of your operations, namely trucking and transportation. Understandably, it can feel like a hassle to implement and learn a whole new system, even if that system is providing visibility into aspects of your operations that you were previously blind to. Integrating AirFinder Everywhere with your telematics system can help you avoid that hassle. Instead, you can access all relevant operational data from a single platform that your workers are already using on a daily basis. It reduces the learning curve and prevents you from needing to manually compile data from two different systems in order to maintain a full picture of your operations.

Quality Customer Support

What truly makes an asset tracking solution easy is knowing you have the help and expertise behind it at your disposal, whenever you need it. At Link Labs, we believe that our commitment to you doesn’t end with the sale or the installation of your ideal solution. When you become our customer, we make sure that we’re there to support your every need. If you have any questions or concerns about your installation, our experts are available to get you the answers and the solutions you need to continue seeing ROI from the system. We want your experience with our technology to be as easy as possible for you and your team, and we’re willing to do whatever it takes to ensure the best possible customer experience.

Embrace the Ease of Asset Tracking

Finding an asset tracking solution that addresses all of your company’s needs doesn’t have to be difficult: you can find what you need in one go with Link Labs’ AirFinder Everywhere solution. We help you cover both indoor and outdoor tracking that spans across manufacturing facilities, storage buildings, warehouses, and every step along your transportation processes. We combine a number of location technologies to help provide the visibility that you need no matter what stage of your process you’re in. We also make the investing and implementation processes easy by offering affordable solutions tailored to your needs and your company’s scale. We support you both during and after the installation process so you never have to answer the hard questions on your own. Book a demo today to find out how our solution can work for you.

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Written by Makenna Dudley

Makenna Dudley is a Marketing Associate for Link Labs, with practical experience in written communications, media writing, and additional forms of content creation. She has a bachelor's degree in Mass Communication.

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